Having a large existing user base not only helps drive demand for the coin, but also serves to insulate Kin somewhat from the fluctuations of the larger cryptocurrency market. (investingpr.com)
TenX is one of the few companies which already has a working product and existing user base all over the world before the token sale. (bitcoinprice.com)
As OmiseGO has access to Omise's large existing user base, it could use this user base for a stress test on Plasma. (investinblockchain.com)