Most trade shows worth their salt have an active and extensive marketing campaign in place, with plenty of opportunities for exhibitors to get involved. (packagingscotland.com)
Usually, games have to fight tooth and nail for the kind of attention RDR2 is getting from the media and fans with extensive marketing campaigns and large press releases, not to mention open betas and playable demos at events. (rdr2.com)
Volvo's most extensive marketing campaign ever was held in conjunction with the introduction of this new car in the USA - and the reception it met with was very positive. (media.volvocars.com)