ICOs are essentially fundraising rounds in which a company offers investors a token currency that in theory will increase in value over time. (ibtimes.com)
The uptake in demand is why they had the latest fundraising round, so they can ramp up the rate of production and be able to fulfill all orders that they receive quickly. (cryptotimes.news)
It's unclear why the company would need to raise so much more money less than a year after a previous fundraising round. (cnbc.com)