The Nordics are a really good testing ground for businesses because they're small and low risk but with the complexities of bigger markets. (thenextweb.com)
Maman, hired by Amorepacific in 2015 from the perfume and beauty arm of LVMH's Givenchy, said the Paris outlet was «a good testing ground» as the label considered whether to open its own stores or offer its products through other shops. (cnbc.com)
Learning about regional preferences in Pakistan could make it easier for Second Cup in the future, as well; Ragas says the country serves as a good testing ground for a possible move into the far larger Indian market. (canadianbusiness.com)