However, when it comes to impulse buys, the ease of purchase is even more important, as impulse shoppers are driven more by instant gratification than someone making a purposeful purchase. (businessinsider.com)
I must admit I am a huge impulse shopper of food AND clothes. (coconutandberries.com)
It often turns consumers into impulse shoppers who rarely do price comparisons and rely on the convenience factor that Amazon provides. (businessinsider.com)