Inbound links are links on other websites that direct people to your website. They are like pathways that connect different websites together. Full definition
Imagine that a particular blog article you've written has an authority score of 100 (based on the number of quality of inbound links pointing to it). (blog.hubspot.com)
Try to attract a lot of different inbound links from a lot of different sources. (blawgit.com)
Link Building — The activity and process of getting more inbound links to your website for improved search engine rankings. (squaremedia.solutions)