As with pet food, many consumers said that they have noticed an influx of new technology in the cat litter category in recent years. (petbusiness.com)
The trend toward all - natural products is boosting the growth of the natural litter category, and retailers that are prepared to educate consumers stand to profit. (petbusiness.com)
One of the recent product releases in the cat litter category reflects the all - natural trend while also being earth - friendly. (petproductnews.com)