Banks were rapidly losing market share in the financial system; by the early 1980s their share had fallen to 40 per cent, compared with 70 per cent in the early 1950s. (rba.gov.au)
If there were an actual example, Your Firm would be in danger of losing market share to competitors. (performlaw.com)
Christian curriculum providers have lost market share as well. (educationnext.org)