The point of focusing the updates on the rear display is not only that it's the device's main differentiator from the rest of the market, but that it's also the main selling point of the phone itself. (thenextweb.com)
Performing competitive analyses to make actionable recommendations by identifying main differentiators (sampleresumetemplate.org)
By 2020, user experience will surpass pricing and product as the main differentiator between brands, according to Walker, an Indianapolis - based customer intelligence consulting firm. (entrepreneur.com)