We believe that building a strong online presence is very important in marketing a author's book. (thebookmarketingnetwork.com)
You'll have to get used to it and even learn how to make the best of it for marketing your author brand and books. (bookcovercafe.com)
I haven't read all the other comments but publishers need to learn how to market their authors online if they don't want to lose authors to self - publishing. (killzoneblog.com)