While investing in ethical systems and materials may require more costs up front, it can have a massive payoff (in addition to being the ethical choice): According to the study, 73 percent of consumers say they're willing to pay more for a product that promises total transparency. (inc.com)
Turns out, PR can actually have a massive payoff for businesses, provided they make the right moves. (inc.com)
With such a massive payoff for success, research will likely only increase as we get closer to bottling a star here on Earth. (visualcapitalist.com)