Hotels are changing their brand identity to appeal to the growing market of millennial travelers. (visualnews.com)
Perhaps the benefit of being a big hotel chain is the ability for these brands to establish new and unique marketing programs that will attract millennial travelers. (visualnews.com)
CNBC's Seema Mody reports on how hoteliers like Marriott and Hilton are trying different tactics to woo millennial travelers. (cnbc.com)