`' The reason why we produce political song is that if a candidate is at Bolga putting out his campaign message there, then here in Accra, the song will be putting out the same message, so the message easily gets stuck in the minds of the electorate», he said. (ghanapoliticsonline.com)
These electioneering sound bites are meant to unite and excite the electorate, and are thought of as temporary, but in fact they leave significant, lasting, and harmful negative attitudes in the minds of the electorate on various domestic and global issues. (blog.politics.ox.ac.uk)
He can dump a fortune into your campaign war chest and optimize the use of media to sway the hearts and minds of the electorate. (queens-politics.com)