«Rebranding is more than crafting a new mission statement and unveiling a new logo. (entrepreneur.com)
Wills took managers to an off - site and contracted a business adviser to develop a new mission statement, with a focus on innovative solutions. (canadianbusiness.com)
The Warwickshire police recently produced a new mission statement; to the police chief's dismay, the resulting 1,200 - word screed gained the attention of the media and was nominated for the Golden Bull Award «for excellence in gobbledygook» from the Plain English Campaign, a group that helps organizations to provide clear communications. (canadianbusiness.com)