We thankfully live in an age where it is far easier to bypass the publisher entirely to help bring to life exactly the sorts of games we want as niche demographics. (linksaveszelda.com)
The clubs have thrown open up a new avenue for investment, with new launches targeting niche demographics such as women, and premium beer consumers. (fdbusiness.com)
The first phase of this is making sure you're targeting the right audience in the first place; there are a number of different niche demographics you could target, and the first one you choose may not necessarily be the best. (audiencebloom.com)