So consider the keywords people might use and include those in your description, but as part of a sentence rather than just a list. (blog.folksy.com)
And if you are a female, watch that your voice doesn't rise at the end of a sentence as if you are asking a question or seeking approval. (entrepreneur.com)
Exit tickets can pose questions that are multiple choice, short answer, or even a couple of sentences in response to a question. (edutopia.org)