For each product fact in your ad or letter, be sure to rate it in terms of consumer appeal and whether it's a strong selling feature or not. (entrepreneur.com)
With blueberries, beverage makers get the perfect storm for consumer appeal: beloved lush flavor and an established identity with antioxidant benefits. (fb101.com)
For pet stores, variety in product and price are key for broader consumer appeal this time of year. (petproductnews.com)