Auto insurance companies begin their assessment of prospective customers by looking back at their driving record for things like accidents, traffic violations, or previous insurance claims. (reviews.com)
The sales process is notorious for hitting a speed bump when it comes time for prospective customers to get internal buy - in. (terminus.com)
By creating a B2B buyer's guide you'll be able to influence the decisions of prospective customers in your industry, thus making more effective your B2B lead generation efforts. (blog.wishpond.com)