To create it, they asked candidates two questions and recorded the responses on digital video, then combined the clips on a site with more traditional voter background material. (epolitics.com)
He claims it works about as well as more traditional voter - targeting methods based on demographics like race, age, and gender. (arstechnica.com)
Some analysts believe George W. Bush secured his re-election on the back of traditional voters worried about same - sex marriage and abortion. (politics.co.uk)