This is not always true, as there are hiring managers which are looking for resumes which are plain, simple and which state only your qualifications for the job. (rogers-resume-help-center.com)
This means that you need to impress with not only your qualifications and work experience, but also your soft skills. (resume-library.com)
In order to write a compelling cover letter for a recreation director position, it is important to mention only those qualifications that are being demanded by the prospective employer. (coverlettersandresume.com)