Also, the more you rely on the bank and use them to pay bills, the more they learn about you over time and can use that data in overall marketing plans. (money.stackexchange.com)
Ultimately, marketers need to understand their audiences and build appropriate communications strategies that complement overall marketing plans. (sociallawyers.com)
Lewandowski: Home magazines are just one important piece in a good overall marketing plan, but they are effective in letting you target your market more narrowly than general newspaper advertising can. (realtormag.realtor.org)