Give them a reason to believe that you're a perfect match for the position. (topresume.com)
Because you will have done some company research, you can gear your letter toward the needs of that company, showing how you are a perfect match for the position. (vault.com)
A resume objective, also known as a career objective, is a short, targeted statement or blurb at the beginning of a resume that reflects what you have already achieved, and how you are a perfect match for the position that is on offer. (uptowork.com)