High bounce rates mean poor conversion rates and steep SEO penalties. (digitalempathyvet.com)
This may lead to poor conversions right away, or you could make the longer - term mistake of winning customers who won't stick around long - term. (blog.kissmetrics.com)
Content ads have their own targeting tools and bids are more flexible, giving higher costs and poor conversion rates when search ads are shown as standard. (searchmarketingstandard.com)