With private marketplaces that you own, stock, and manage, you can make procurement more like buying. (tradeshift.com)
(Marketplace plans are plans approved for either the federal or state marketplace, though they can also be purchased on private marketplaces.) (policygenius.com)
You've also probably seen advertisements from private marketplaces that claim to offer a better experience than a government - run exchange. (policygenius.com)