Whether they work on the front lines interacting directly with your customers, or behind the scenes doing the work needed to power your business, there are ways to use them on a more proactive basis to build customer loyalty. (inc.com)
In addition, the company sponsors a select number of charitable events and activities, on a proactive basis and by invitation only. (franklinresources.com)
They are being proactive based on their own analysis and not reactive to «new news» which they have considered in that analysis. (investing501.com)