However, if you are dealing with consumer goods, the media continues to play a role in defining product preference and enhancing sales. (totalpolitics.com)
• Maintain each customer's portfolio updated and record client's product preferences accordingly. (coverlettersandresume.com)
Toss some entertainment types into the mix and things get even messier, as research confirms, finding that celebrity endorsements lead to even higher product preference amongst kids. (treehugger.com)