It boils down to finding the movie a great distributor and aligning with their schedule for proper promotion of the film. (wccftech.com)
Last night, psychedelic reigned supreme as artists Jonah Freeman and Justin Lowe took over Liberty Hall at the Ace Hotel for a blacklight - filled basement installation in promotion of the film Inherent Vice. (theworldsbestever.com)
As we near the Marche du Film at the Cannes Film Festival next month promotion of films up for sales and distribution has picked up as well. (screenanarchy.com)