The best promotional value I can ever offer an author, however, is material for their own marketing. (voiceofderrick.com)
The new fees, as it has been explained to us, would charge for the overall promotional value of having titles stocked and displayed in the physical bookstores, regardless of whether those books actually sell through, trying to place a monetary value on the benefits of displaying books in the BN «showrooms.» (publishingperspectives.com)
Negotiated and placed media buys (radio, TV, print, Yellow Pages, in - store flyers, and community marketing events) based on demographic analysis to gain the greatest promotional value for each market (resumewriterdirect.com)