Yes, you want to position yourself and your course in a unique way, but you also want to position yourself where prospective learners are already spending money. (elearningindustry.com)
Prospective learners need nothing more than a curiosity about film, the world, and about how people learn languages. (futurelearn.com)
Interviewing prospective learners and conducting focus groups are 2 ways to gather this information. (elearningindustry.com)