Unlike sales or marketing campaigns, book publicity helps build an author's brand by generating endorsements from media brands: in many cases, these can be in the form of reviews. (blog.reedsy.com)
Do you think this kind of publicity helps make others aware of needs or is it simply a good photo op for politicians? (parentpreviews.com)
I believe editors and marketers and copy editors, and sales reps, and publicity help make the book its best self. (writerunboxed.com)