Their failure to reap a profit despite performing better than expected by pure guessing indicates that the subjects were using unconscious processing. (scientificamerican.com)
The set - up is pure Guess Who's Coming to Dinner. (vanityfair.com)
Still, it's pure guess work for now; any details actual on the project, besides that it's «AAA» that is, go unmentioned. (thatvideogameblog.com)