Discount brokers were disadvantaged, it said, because they were effectively cut off from the MLS, and consumers wanting to list but handle the rest of the process themselves were forced to pay high commissions. (canadianbusiness.com)
That means opening the rest of the process up to them. (inc.com)
Once you've identified the «who,» the rest of the processes falls in place: Who is this customer, and what do they need to hear from me, the vendor? (discoverorg.com)