Much has been made of rising aspirations of the middle class in developing countries, with the implication that this must mean literally hundreds of millions of cars — and hundreds of millions of tonnes of oil use and resulting CO2 emissions. (dotearth.blogs.nytimes.com)
She said jobs, travel and housing needs must meet Britons» rising aspirations as well as minimising the effects of climate change. (politics.co.uk)
We are well aware that the cultural and entertainment opportunities currently available do not reflect the rising aspirations of our citizens and residents,» the 2030 plan said in April. (fortune.com)