These precious seconds users spend subconsciously evaluating the visual information — the page's color palette, images, navigation elements, and content arrangement. (skadate.com)
Alexander Nix, the former CEO of the political consultancy firm at the center of a storm about mishandled Facebook users data, has backed out of re-appearing in front of the UK parliament for a second (techcrunch.com)
Google does not start a timer that measures the seconds users spend on your site. (entrepreneur.com)