"Self aggrandizement" refers to the act of seeking to make oneself appear better, more important, or superior, often through actions that exaggerate one's abilities, achievements, or status. Full definition
Is it simply that the concept has gotten too hot for its own good, suggesting a certain flashy self aggrandizement and will to glory that those with more sedate dreams of building a sustainable business over the long haul find unpleasant? (inc.com)
You clearly have no idea what you're talking about, and in addition apparently have some issues with self aggrandizement (gummint secrets and all that...). (dotearth.blogs.nytimes.com)
«Population decline (upstate), economic stagnancy, failed jobs programs, highest tax burden in the nation, broken transit system, emboldened culture of corruption, secret government & your closest aide convicted for selling the office all challenge this self aggrandizement,» he wrote. (nydailynews.com)