In November, the company told regulators that some employees discovered evidence of hacking in 2014, but at the same suggested the employees not appreciate the severity of them. (fortune.com)
I'm guessing the severity of it is a big part of it; all recessions are not created equal as you seem to imply. (financialsamurai.com)
«The severity of it all was the biggest thing, and how much it was all stuffed up... how the hell they didn't realise their sales weren't meeting those targets earlier on... the amount of shortfall there is, I still can't believe they didn't pick that it earlier,» Keely says, pointing out global trends have been negative for many, many months. (afr.com)