Create the perfect pout with this velvety, richly pigmented pencil designed to outline, define, and enhance the natural shape of the lip. (saintcosmetics.com)
Swipe it on, following the natural shape of your lips. (redbookmag.com)
I've always been a little self conscious about the shape of my lips, so I never wanted to highlight them with bright red lipstick because I didn't really want people looking at my lips! (thefashionablehousewife.com)