Out of the box, you get mailing list signup pages, a full suite of templates, and great customer support. (writtenwordmedia.com)
Simply click on «Sign Up» to be directed to the account signup page. (fxempire.com)
You CAN point them at an outside web page, such as your email signup page on your website, but ads that direct people outside of Facebook usually have a much lower response rate than those that point to a page or an action within Facebook. (epolitics.com)