It simply does nothing but make a relatively small player base (that likely wouldn't cancel their accounts anyway) slightly happier, temporarily. (nickyee.com)
By comparison, Fortnite had only 3.7 million downloads during its first seven days and was only accessible to a smaller portion of those during its invite - only launch event, so it was earning substantially more revenue on a significantly smaller player base. (sensortower.com)
Many award - winning indie games that press like to talk about and always participate in showcases end up having a rather small player base. (gamesauce.biz)