The phrase "softer ride" means a smoother and more comfortable experience, especially when traveling in a vehicle or on a bumpy surface. Full definition
This setup provides a much softer ride quality, but also allows the axle assembly to twist more easily under torque. (fourwheeler.com)
Little babies are pretty fragile and require softer ride in the beginning. (momsstrollerreviews.com)
Its relatively soft ride and light steering won't encourage you to take back roads home from work, even if the chassis is actually up to the job. (cnet.com)