Sadly, this is a pretty standard tactic: Say all the right things, do all the wrong things. (laborpains.org)
Noting — as I often have on this blog — that cognitive deficits make children especially vulnerable to the persuasive power of advertising, Simon and Linn object to any use of cartoon characters and other standard tactics for marketing to kids, even for objectively healthy foods such as this: (thelunchtray.com)
The first group of ideas that follows consists of refreshing variations on familiar - but - stale standard tactics, whereas some of the other ideas that follow may seem downright outlandish. (inc.com)