We recorded neural ensembles from orbitofrontal cortex and ventral striatum in rats encountering wait or skip choices for delayed delivery of different flavors using an economic framework. (nature.com)
Both sweet foods and addictive drugs stimulate the ventral striatum of our brain via dopamine signaling. (colinchamp.com)
Those who had gained weight since the first test also showed reduced activity in the dorsal striatum in response to the milkshake. (newscientist.com)