Both organic and paid media will be used to attract the target audience for this content. (b2bmarketing.net)
Just as a commercial restaurant needs to design its whole dining experience to attract its target audience so academies and schools need to do the same. (educationbusinessuk.net)
This could still generate some worthwhile extra income, especially if you can attract a targeted audience with some relevant content and a propensity to buy books. (activitypress.com)