I only share information I feel is relevant to my readers. (wagbrag.com)
If your subject line is well - crafted and your email content is relevant to the reader, then your message should be opened more often than not. (musecommunicationsllc.com)
Though I don't usually call attention to my own stuff in comments, I think that my blog will be relevant to your readers as I often highlight legal education in virtual worlds. (slaw.ca)