The phrase "to challenge the market" means to compete or take on the existing businesses or products in the market with the aim of offering something new, better, or different. Full definition
By answering these questions, you'll have a framework that you can rely on in challenging market conditions. (blog.fundx.com)
He always had our best interests in mind, and knowing he was in our corner was needed reassurance in an extremely challenging market for a buyer. (russellteamtoronto.com)
The best active managers can add value, especially in challenging market environments like the one we've seen thus far in 2018. (investopedia.com)