"To ignore the noise" means to not pay attention to or be affected by distractions, rumors, or irrelevant information, and instead focus on what truly matters or is important to us. Full definition
But regulators have largely ignored noise in parks, wilderness, and other protected areas, which cover 14 % of the country. (sciencemag.org)
As consumers ignore the noise and turn to the people they trust for recommendations and experiences with your brand, understanding this will be critical to the success of your marketing efforts. (smync.com)