Unless your resume matches the job description, it won't even get a glance from the recruiter. (velvetjobs.com)
Select only 4 - 5 phrases for your resume which best match the job description given in the advertisement. (coverlettersandresume.com)
Along the lines of customizing each resume for the desired job comes the idea of making sure your objective statement matches the job description for which you're applying. (resumehelp.com)