"To reinvigorate the franchise" means to make a once popular or successful brand or series lively and exciting again, often by bringing in new ideas, refreshing content, or attracting new fans. Full definition
This much more light - hearted sequel reinvigorates the franchise after Disney's quirky but murky 2010 reboot of Lewis Carroll's classic, which sent the heroine into Underland (not Wonderland) for a dark adventure that spiralled into a... (contactmusic.net)
This much more light - hearted sequel reinvigorates the franchise after Disney's quirky but murky 2010 reboot... (contactmusic.com)
Window dressing as it may be, the new style goes a long way to reinvigorate the franchise on a superficial level and potentially draw in an even larger audience. (snackbar-games.com)