The phrase "to set the bar" means to establish a certain standard or expectation for others to follow or aspire to. It's like creating a benchmark for measuring performance or success. Full definition
That's simply the price you pay for setting the bar higher for your own practice. (zaviehlaw.com)
As a reminder, these collections are refreshed every three months and recognize apps and games that set the bar for high quality, great user experience, and strong technical performance. (android-developers.googleblog.com)
Set time limits for collecting and analyzing data so you don't set the bar too high for yourself. (edutopia.org)