"To sponsor the event" means to financially support or fund a particular event, typically in exchange for advertising or other promotional benefits. Full definition
The independent style title — whose covers are more likely to feature authors than fashion models — is growing its club, which meets for sponsored events ranging from architectural tours to cards nights. (businessoffashion.com)
Consider setting up speaking engagements or sponsoring an event in the community. (practicepanther.com)
In this video you'll hear some creative ways to connect to your market by sponsoring events targeted at the homeowners in your chosen neighborhood. (realestatetrainingbydavidknox.com)